Business ideas

8 Event Planning Business Ideas for Africans


1. Trade Show Planner

According to Display Wizard, trade shows are profitable revenue channels and Africans can benefit from the lucrative industry. You can start with a knowledge of corporate event planning and trade show practices. However, planning a trade show requires creativity, strategy and a thorough knowledge of sales.

If you know how to evaluate and manage the image of companies at an event, this niche idea is for you. Africans can make money by securing vendors and sponsorship for the event, planning it and ensuring it runs smoothly. Consider focusing on industry-specific exhibits and making money from trade and consumer shows.

2. Networking Event Planner

According to Works Up, business networking events bring professionals and entrepreneurs together to share ideas, experiences and advice. Bonding and networking is an integral part of business owners and individuals, and Africans can benefit from it.

Consider this idea if you can create ideas for event topics, find a great venue, or incorporate innovative technologies to make networking effective. Choosing this event planning niche will allow you to explore opportunities and reap the rewards with excellent communication skills.

3. VIP Event Planner

According Events by Alecia, VIP event planning is cost effective and an ideal way to create impactful memories that leave a lasting impression. VIP events are popular occasions with rewarding opportunities for planners in this niche. Africans who can partner with brands or have high-value sponsors should consider this lucrative niche of event planning.

These events can come in different formats, and no matter who attends, Africans can earn money from the special occasions through planning. Focus on creating meaningful interactions and connections for rewarding business opportunities.

4. Corporate Seminar and Meeting Planner

According to Qcevent Planning, planning seminal and corporate meetings are lucrative and perfect ways to generate income. Meeting planners are professionals who perform all presentation and meeting preparations for corporate events and seminars.

This idea is for you if you can plan and schedule meetings, inspect event sites, budget expenses, and set meeting goals. You can collaborate with small businesses and workshops to discover techniques and strategies for starting a career. Plus, learning keeps you up to date with the latest designs and trends.

5. Corporate Liaison Retirement Planner

According to The Balance Small Business, event planning is a lucrative start-up idea because events can be complex or simple. Africans can benefit from the booming industry through the retreat of corporate ties as it is once again in vogue.

These events are adventurous, luxurious and more expected, and Africans can earn a decent income by planning these retreats. If you can charter a yacht for a group, book helicopters, or host authentic cooking classes, this event planning idea is for you. Plus, this idea can quickly become your favorite source of income.

6. Awards Ceremony Planner

According to the Event Manager blog, planning awards ceremonies is a quick way to make money in the event planning industry. Planning the awards ceremony requires creativity, flexibility and small group work to plan and execute the tasks. If you can plan budgets and design events, consider the awards show niche.

Most awards show planners charge per event, and you can win with the right skills and knowledge. You can earn money by coordinating transportation and parking, managing schedules and supervising the event.

7. Nonprofit and Charity Event Planner

According to Event Brite, planning unique nonprofit and charity events involves defining your cause and getting people to show up and fundraise. The job is to decide how to accept donations and market charity events to generate revenue.

Africans who can set goals on paper, create budgets, establish a theme and target audience can earn decent money in this industry. Consider this event planning business niche if you can raise awareness and raise money or increase the number of people attending an event.

8. Conference Planner

According to In it live, conferences are an integral part of business networking and professional development because they bring people together on a global scale. Conferences can last several days with different hosts and speakers, including renowned artists, professionals and celebrities.

Conference planning requires creativity and effective strategies to be successful, and skilled Africans can benefit from this. Also, the process involves planning by industry, location and size, and Africans can earn a decent income from this rewarding industry.


Africans can earn a decent income with a trade show, networking and VIP event planning. You can earn money by attending seminal and corporate meetings, corporate liaison retreats and planning award ceremonies without national barriers. Africans can benefit from these niche event planning ideas with rewarding opportunities. Now that you know the best event planning business ideas for Africans, consider researching each concept more thoroughly before investing your time and effort.

*Views expressed in this article are those of a Business Insider Africa contributor. It does not represent the views of the Business Insider Africa organization.

Olayinka Sodiq is a skilled copywriter with technical, analytical and writing experience gained over 5 years of in-house and freelance gigs. He is versed in finance, investments, technology, blockchain, mergers and acquisitions, bankruptcy, etc.

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