Business plan

5 elements of a viable business plan


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When it comes to business, the vision and mission may seem good, but it’s the actions that count. Actions, on the other hand, the timing of the request, and the timing of planning requests. This is where the importance of a good business plan comes in. Good planning is undoubtedly 100 percent essential for any aspect of your business to be successful. A flawed and unprofitable plan will not only ruin your business; it will also jeopardize your resources, your funds and your reputation in the market. Now that you understand the need for a business plan, it’s time to roll up your sleeves and start working on the information you need to create one.

Along with preparing a business plan, you need to make sure it has room for every big and small change your business will experience as it grows. However, not all businesses are the same. That said, different businesses require different plans, revenue structures, and overall business models. Yet they all share the same goal: to devise a viable plan to raise the bar for success.

So, are you ready to create the best business plan to achieve a powerful position in the industry? Below are some of the essentials involved in creating a viable business plan.

  1. Abstract

Make sure your summary highlights what you intend to discuss in the rest of the plan. For example, a great summary should reveal a company’s mission statement, along with a brief description of its services and products. It can also be a great idea to explain why you are starting a business and also include details about your experience in the industry. Speaking of experience, if you want to improve your market value as a professional and improve the quantity and quality of opportunities, an MBA would suffice. Today, the acquisition of higher education is much more manageable than before, thanks to the advent of virtual learning. For example, you can apply for an AACSB online MBA without GMAT and develop yourself with all the networking skills and abilities needed to thrive.

So the lesson here is simple, create a detailed executive summary. So unfathomable that by reading it, your readers can instantly get acquainted with a large number of documents without having to read the whole thing.

  1. activity Descrition

The description of the company generally reflects your industry. Therefore, when describing the industry, discuss every little detail including future possibilities and current outlook. In addition to that, you need to briefly explain all the other markets in the industry. Finally, include any new development or product that will negatively or positively affect your business.

Make sure there are no cracks in your foundation. This means basing all your observations on factual data and be sure to note the sources of information at the bottom of the page. This is even more essential if you are looking for financial services. The investor will want to know how reliable your data and your business is and won’t have to risk money on guesswork or assumptions.

Additionally, explain how your supply chain networks and distribution will work, along with information about support functions.

  1. A SWOT analysis

In this part, you should make a detailed list of all your strengths and weaknesses (internal factors) and possible threats and opportunities (external factors). While noting both of these factors, make sure you have full transparency and maximum integrity. For example, don’t hide your shortcomings or the threats you may face in the industry. In addition, focus on objectivity when evaluating your business and those of your competitors.

All the forces that you unravel will represent internal and optimistic factors in your business that are under your control. On the other hand, weaknesses are also internal, but they can be improved with a forward thinking attitude.

Finally, both threats and opportunities are external factors. While threats represent negative aspects beyond your control, opportunities will positively influence your business. For example, are there high barriers to building a name in a particular industry? Does a competitor win the market because of loyal customs? These could potentially harm your business, so you need to add a strategy to cover these aspects in your plan. Likewise, you can identify significant opportunities in the market and exploit them to your advantage.

  1. Operations and management

This part of your business plan allows you to explain to the reader how your business does things differently.

The processes and people that keep your business running every day are the keys to your competitive advantage. Your people and strategies help you create a better service / product, deliver it at a lower cost with precision in mind. Therefore, your management and operations must be able to deliver flawlessly what you “promised” in the previous sections.

Here you have to demonstrate all the essential information about your business, so don’t leave anything out. Be brief but thorough.

  1. Financial section

The finance section is where you come up with the numbers that support everything you’ve mentioned in your previous areas. So what’s left?

Here’s what: Include conservative projections of your profit and loss statements, your cash flow statements, and your balance sheet for the next two years. Of course, these are all forward-looking projections, not based on your current accounting results. Nonetheless, all of this has enormous value for investors and credit providers.


Without a business plan, even the most remarkable business can start to decline quickly. Therefore, you need to develop a realistic vision, followed by missions, and devise a ploy to prepare yourself for success.

Other than that, it is essential to remember that your business plan is not a one-time task. This means that you can change it from time to time, depending on current industry trends and current practices. Consider implementing an annual review to track progress or make adjustments to your plan. Motivation and responsibility are essential to achieve your goals. Regardless of how you roll the dice, keep the following in mind and you will be fine.

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