Business plan

$10,000 Business Plan Competition – Driving Innovation in Longevity

Finalists will present at the 19th Annual What’s Next Longevity Venture Summit

LAFAYETTE, Calif., June 2, 2022 /PRNewswire/ — Marie Furlong & Associates (MFA) today announced the finalists for its annual What’s Next Longevity Venture Summit $10,000 Business plan competition. “This group of innovators are solving problems that require go-to-market solutions,” said Marie Furlong, Founder and CEO of MFA and Executive Producer of What’s Next Longevity Summit events. “This life-transforming technology is needed in today’s market.” Finalists will pitch to judges representing top longevity market investors in a session on June 6the winner being announced live on Wednesday, June 8 at 1:30 p.m. PDT.

“In my years of attending What’s Next events, sponsoring the event, and participating as a judge for the $10,000 Business plan competition, I am constantly impressed by the new innovations that are brought to us. We have worked with several companies that we have been able to add to the portfolio of Ziegler Link-Age funds,” said John Hopper, Chief Investment Officer Ziegler Link-Age Funds. “The longevity market has grown since we entered the contest, and I look forward to taking on this year’s challenge and many more to come.”

The seven finalists who are driving longevity innovations are a diverse group of startups representing solutions focused on aging care, including impact-aware products, services and technologies. the shortage of caregivers (family, home care, residence for the elderly), as well as the management of chronic diseases, hearing care, mobility and innovations that improve the quality of life of the elderly. Particular attention has been given to these plans focusing on diversity and inclusion. The finalists are ABBY by GOGOTECH, Jean Debenedette, CEO; Artifacts, Heather Nickerson, co-founder and CEO; Ava, Shehroz Khan, Founder and CEO; Crown Society, Charina Lumley, co-founder and co-CEO; Joe and Bella, jimmy zollo, CEO and co-founder; Livindi, Rick Watkins, Founder & CTO; and Neursantys, Jean RalstonCEO and co-founder.

Now in its 19th year, the What’s Next Longevity Venture Summit is the original thought-leader conference focused on longevity economics, attracting more than 300 investors, entrepreneurs and other experts at the intersection of aging, technology and investment. The virtual event provides an online learning and networking experience with leading authorities on future trends in the $8.3 trillion The American longevity economy.

The winner of the contest will capture the $10,000 prize, sponsored by First Republic Bank, but all finalists in this annual competition had the opportunity to pitch their business plan to top longevity investors, including: Christine Brocato, Vice President of Strategic Innovation, CommonSpirit Health; Richard Deulofeut, Vice President Trust Ventures; John HopperChief Investment Officer, Ziegler Link-Age Funds; Abby LevyManaging Partner, Primetime Partner; rick robinson, Vice President of Startup Engagement; AARP’s AgeTech Collaborative; and Jennifer StybelHead of Care Delivery, Pivotal Ventures.

“We are thrilled to see dozens of finalists from around the world and from over fifteen universities,” Furlong added. “This year’s business competition is focused on improving care and supporting staffing shortages, issues that are seen across this industry. We are excited to see what solutions contractors can offer.

The semi-finalists of the competition are: Beacon40, Chatables, Eat well. Be well, Hydrostasis, iGuard, PeelAway, Ping Cares and NuPath.

For more information on the Venture Summit, visit

What’s Next Longevity Venture Summit event sponsors include: AARP’s AgeTech Collaborative, GetSetUp, Ageless Innovation, iN2L, CareLinx, Posit Science, CABHI, Home Replace, Ziegler Link•Age, LifeBio, WAHVE, CDW, Nationwide, USAaging, Caregiving Club, First Republic Bank and Sodexo.

Media Contact:
Michelle Maalouf
(415) 789-6126
[email protected]

THE SOURCE Marie Furlong & Associates

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