For small businesses, having an effective website is no longer an option. But there is a lot that needs to be done to make your website really work for your small business.
Members of our small business community are well aware of what it takes to build a great website. Check out some of their top tips from the list below.
Increase engagement with website visitors
The attention span of consumers is not as long as it used to be. So business owners and marketers need to be able to interact with website visitors quickly in order to convert them into customers. This SUCCESS agency blog post by Mary Blackiston sharing advice to increase engagement with website visitors.
Avoid These Little Biz Website Mistakes
When customers or potential customers visit your website, they are unlikely to stay for very long if your site is full of errors. There are a few that can really hurt your online business. Here Natasha Golinsky shares some small business website mistakes you should avoid on the On Purpose Projects blog.
Use a blog to drive your business
A blog can be a great addition to your website, if you use it wisely. To learn how to build business using a blog, take a look at this article by Martin Zwilling on Startup Professionals Musings. Then you can see further remark on the post on BizSugar.
Generate Stellar content on social networks
If you want to get more people to visit your website, social media can be a great tool. But you need quality content for your social media strategy to be effective. Stephen Moyers elaborates in this article on basic blogging tips.
Go beyond your expectations with your content
Content marketing isn’t exactly a new concept for most businesses. And with so many competitors using the same strategies to try to attract new customers online, it’s so important that your content stands out. This Marketing Land article by Julie Joyce discuss how to go beyond your content.
Know these facts about SEO
SEO is an essential part of any successful small business website. But if you don’t know where to start when it comes to SEO, you might want to take a look at the points in this 3Bug Media post by Gary Shouldis. Then you can see what the BizSugar community said about the job here.
Fix these user experience pet peeves
User experience is an important part of your website. If users have a bad or confusing experience, they are unlikely to do business with you. But you can fix some of the more common user experience pet peeves by using advice in this Search Engine Journal article by Josh McCoy.
SEO for a small website with no visitors or money
If you think your website is too small for you to worry about SEO, think again. SEO is always important. And there are ways to exploit it even for a small website with no existing visitors or money, according to this message from Neil Patel.
Write a blog post that goes viral
When you’re working to get visitors to your website, having a viral blog post can give you a huge boost. You cannot necessarily guarantee that this will happen. But there are ways to increase your chances of writing a viral blog post. To verify advice from this article by Lori Soard on web hosting secrets. And then see what the members of BizSugar have to say here.
Avoid These Critical Website Design Mistakes
When creating a website, it is important to have a great design. But not all businesses are successful at first. Many businesses have made critical website design mistakes that can ultimately hurt their bottom line. In this Noobpreneur post, Ivan Widjaya lists some of these common mistakes to avoid.
If you would like to suggest your favorite small business content to consider for a future community roundup, please send your topical tips to: [email protected]
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